The AI Is Still Objectively Bad At Mock Drafts (Now Updated To Include DeepSeek!)

It’s nice to know there are still things in the world that are best screwed up by humans. NFL mock drafts are one of those things, and I'm here for it.

Fun stuff, AIKit KieferJanuary 27, 2025Artificial Intelligence, AIComment

The AI Is Objectively Bad At Mock Drafts

Given the fact that AI can tell nuclear physicists how to master cold fusion, you wouldn’t think mock drafts are beyond the capabilities of AI. Only AI cannot do it. It is objectively horrible at drafting in ways that I'm barely able to comprehend.

AIKit KieferApril 23, 2024AI, Football, NFLComment

How I Plan To Teach AI … Until I Get Punched In The Mouth

There are other classes in the academic galaxy that teach AI, maybe even some that instruct students in how to use the AI tools that are increasingly baked into CRMs, content-creation tools, e-commerce platforms, and even communication tools like Slack. But I know for sure where I go textbooks fear to tread.

AI, Marketing, JournalismKit KieferJanuary 17, 2024AI, Marketing, EducationComment

What The World Needs Now Is More Garbagier Garbage, Apparently

Without quality content to balance the garbage, the odds are much greater that AI tools will reinforce lies and hate speech, will perpetuate stereotypes, and will generate content that is blander and blander while at the same time being less and less reliable.

Marketing, AIKit KieferSeptember 20, 2023AI, Content Marketing, CopyrightComment

AI and Creators: Guess Who Doesn't Win This Battle

While it's swell that publishers and AI-tool owners are getting together to decide the fate of content on the internet, it seems like a lot of key questions aren’t being addressed, which means that the real creators are going to be left on the outside looking in. Again.

Journalism, Marketing, AIKit KieferJune 21, 2023AI, Creators, Publishing, DigitalComment

Internet Search ... Now Less Reliable!

By adding AI to search Google has made search less reliable and less useful … and they stand poised to wreck years of diligent SEO efforts on the part of some really smart people.

Marketing, SearchKit KieferMarch 14, 2023AI, search, SEOComment

ChatGPT and the Professional Writer, Part 2

What do you do with a bad writer who’s itching to write more? You find ways to put them to work that don’t cause you more work.

Journalism, MarketingKit KieferFebruary 21, 2023Artificial Intelligence, Writing, SEO, EmailComment

The Case For Editors

I'm 1,000 percent pro-editor. They’re the answers to some of our toughest creative problems.

Journalism, Social mediaKit KieferJanuary 23, 2023AI, Journalism, Writing, EditingComment

AI-Generated Sports Art: The Ultimate Quiz

Test your knowledge of fine art with this quiz featuring AI-generated paintings of Green Bay Packers done in the style of the Old Masters.

Fun stuffKit KieferJune 29, 2022Art, Artificial IntelligenceComment

The art of football – the eyes of a computer

What happens when you have an artificial-intelligence program create images of Green Bay Packers in the style of the Old Masters? Utter wackiness.

Fun stuffKit KieferJune 15, 2022Art, Artificial IntelligenceComment

'It's Just Surveys': Lessons From 3 Years Of Teaching Marketing Research

Textbooks, instructors at other schools, and students all seem to have some really cockeyed ideas about marketing research … or maybe I do.

Marketing, Marketing Agencies, Opinion, SurveysKit KieferMarch 10, 2022marketing, Survey researchComment

We Get Taco Bell. Why Can't We Get Critical Race Theory?

Momma Gump was right: Stupid is as stupid does.

Marketing, OpinionKit KieferJuly 28, 2021Marketing, Social justiceComment

Saving Travel And Journalism, In One Fell ... Post

Two industries, two tales of devastation … and two distinctly different paths for recovery.

Journalism, MarketingKit KieferJune 24, 2021Journalism, Travel, Marketing, NewsComment

The Power Of Bored Money, And Other Marketing Lessons From The Trading-Card Boom

There are important marketing lessons to be found in the trading-card bubble. Let’s see what you can learn (or relearn) from the bubble, and how it can help you market more effectively.

MarketingKit KieferJune 7, 2021sports, Marketing, collectiblesComment